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Lean Canvas Model

Lean Canvas Model

This lean canvas streamlines the original business model canvas to adapt for early sage entrepreneurs. 

 

The Lean Canvas is divided into eight sections:

1. Problem to Solve
鈥� What problem are you trying to solve for customers?
鈥� What specifically frustrates people about this issue?

2. People with the Problem
鈥� Who has this problem?
鈥� Who are the people who would pay for a way to fix it?
鈥� What makes them especially susceptible to this problem?
鈥� What would stop these people from using your solution?

3. Current Solution(s)
鈥� How are people dealing with this problem now?
鈥� Are they just ignoring it, thinking it can鈥檛 be solved?
鈥� What are some other ways of approaching the problem?
鈥� What鈥檚 wrong with the current solutions, that make it not ideal?
鈥� What makes your solution better?
鈥� What details have you noticed about the 鈥渟olutions鈥� or the people using them?

4. Channels
鈥� How would the people in #2 access your solution?
鈥� Where do those people already shop, spend time, have the problem?

5. Need to Succeed
鈥� What do you need in order to provide your solution, in terms of time, materials, talents, resources?
鈥� What do you already have access to?
鈥� What are some creative ways to get access to the others?

6. Unfair Advantage(s)/ Unique Value Proposition
鈥� How is your solution an improvement over others?
鈥� What makes your solution a 鈥渕ust-have鈥� for the relevant audience?
鈥� How will you help potential customers easily adopt your solution?
鈥� What鈥檚 your 鈥渟ecret sauce鈥�?

7. Revenue Streams
鈥� How will you make money from this solution?
鈥� What other ways can you package or sell access to your solution?
鈥� Could you simplify your solution to be able to sell it more quickly?
鈥� Can you adapt your solution for different audiences?

8. Cost Structure
鈥� What costs will you have to provide the solution?
鈥� How will you charge customers?
鈥� Don鈥檛 forget about maintenance & upkeep, not just initial set-up costs.